Lisa Nilsson Carlsson

UX & UI Design
Content Creation
Social Media Management

Lisa Nilsson Carlsson

work experience

Tech Stealth Start-Up

2021-2023

My Role
PersonaA
Persona B

My Role

In 2021, I had the chance to join a Seattle-based tech startup, initially diving into crafting a social media strategy and shaping the brand’s public persona. As it often goes in the startup world, my role quickly evolved, and I found myself embracing a wide array of tasks.

One of my key projects involved leveraging Figma to create dynamic, reusable templates that would later integrate into the app we were developing. Working closely with the UX team, I delved into designing the app, building prototypes, and scripting animations with React.

This experience taught me more than any classroom could, proving that hands-on experience is irreplaceable – no offense to Borås University, which is fantastic in its own right.

This adventure at the startup, while working remotely from various corners of the world, has been a significant chapter in my career, offering invaluable lessons and experiences that have shaped my professional path.

Our Mission

The aim of the video projects was to demystify the complexities of financial data, presenting it in an accessible and attractive format. By utilizing Figma to craft dynamic infographics, I aimed to transform traditional graphs into compelling visual narratives. The goal was not only to inform but to engage our audience, making each concept clear and each story memorable, ultimately driving higher engagement and traffic across our social channels.

From Data to Dialogue

The purpose of the video content was to distill the day’s financial headlines into captivating visual stories. As the architect behind the copywriting, I meticulously crafted each script, transforming dense financial reports into clear, engaging narratives. Using Figma, I then translated these stories into dynamic infographic videos, with the intent to not just inform, but to intrigue and connect with our audience, encouraging interaction and driving traffic on our social platforms.

“To whom it may concern,

I am writing to wholeheartedly recommend Lisa, who joined our team in November 2021 and immediately made a significant impact with her flair for UX design. Lisa’s adeptness at creating targeted, user-centric video content through Figma shaped our branding to be more intuitive and engaging.

What truly makes Lisa an invaluable asset, however, goes beyond her technical skills. Her energy, friendliness, and sense of humor contributed significantly to our team’s dynamic, making her a pleasure to work with. Whether working on individual tasks or collaborating within a team, Lisa was comfortable and effective, bringing both high-quality work and a positive spirit.”

– Former boss
(References available upon request)

PS. The recommendation letter was longer but I’m trying to stay humble.

Degree

Borås University

2021-2024

Bachelor's degree; major in Information Architecture specialization Web Content Manager and Designer ​

The program includes courses focusing on methods for website development, information and interaction design, and content management. The program also contains courses focusing on text production and editorial work, as well as graphic design, including animation and multimedia. Development of knowledge and skills around coding and programming is of central importance. The program also includes information law with the aim of developing knowledge of current legal terms and conditions for developing and maintaining websites. 

Please check out my portfolio to see some of what I’ve made during my education; 

Skills

UX & UI Design

Figma, Wireframing, Prototyping, 
Site Mapping, Navigation Design, Accessibility & Inclusive Design,
User research & testing,
Agile Methods; Scrum Framework

Web Design

Color Theory, Web Aesthetics, Typography in Web Design, SEO
Best Practises, CMS & WordPress

Copywriting

Strong Writing, Communicating & Technical Skills in both English and Swedish. Creative thinking,
Problem-solving & Research Skills

Frontend

HTML, CSS, Basic React & JavaScript

Video Editing

After Effects, Premier Pro, Motion graphics & animation.YouTube, X, Instagram & TikTok video management

Graphic Design

Figma, Adobe Suite; Illustrator, InDesign, PhotoShop, LightRoom

Lisa Nilsson Carlsson

Hi!

This is me! I’ve now shown you a little bit of what I do and have done. Beyond my aspirations in UX/UI design, I have a love for travel – I’m always up for a trip somewhere new.

I Have a tendency to nerd down into certain things; I’ve gone through phases of fascination with chess, cryptocurrency, muay thai, nutrition, marathon training, and have developed a keen interest all things you can eat. Yes, I’ve jumped on the sourdough and natural wine bandwagon aswell.

Music is another passion of mine, with playlists curated for every conceivable mood. Whether you’re lost in mountain melancholy, imagining heartbreak in the 1930s, or envisioning a 60s-inspired soul-searching journey, I’ve got the soundtrack for you.

I’ve also had some success in boule pétanque, It’s my little (only) claim to athletic fame.

Although I’m relatively early in my career, my quick learning ability, eagerness to work hard, and adaptability are what I believe to be my strengths.

Please give me a call! It will be fun, I promise!